(LAFAYETTE, La.) – BBR Creative welcomes Allison McElligott into a new role as Marketing Manager, where she’ll guide BBR’s digital advertising, social media and public relations efforts, in addition to the agency’s inbound marketing, lead generation and nurturing programs.
McElligott is tasked to expand BBR’s footprint as a leading digital marketing agency in the region, especially within the food and beverage industry. A graduate of Loyola University New Orleans, majoring in Public Relations and Latin American Studies, Allison has a proven track record as a marketer in previous roles as an Account Manager at BBR and as a Brand Manager at Lafayette’s leading apparel retail boutique, Maven Womenswear.
It doesn’t hurt that McElligott is well versed on the needs of a small business and what they expect to gain from a digital marketing agency. McElligott’s expertise in running digital marketing and social media programs will help brands grow their network and gain influence.
“Allison is outgoing, enthusiastic and sharp as a tack. We’re excited and fortunate to have her on the team,” says Cherie Hebert, BBR’s Chief Executive Officer. “She’s exactly what BBR needs as we’ve set big goals to grow our list of prospective partners, and ultimately, the agency as a whole.”
With the addition of McElligott and the agency’s existing base of national food brand clients, BBR expects to gain more brand awareness for the services provided as direct-to-consumer digital marketers.